Yelp (Demo Mode) · Consumer Marketplace
New restaurants joining Yelp are producing fewer reviews in their first 14 days, threatening local marketplace liquidity.
Executive Summary
Talk to usCost of inaction · 30 days
~0fewer reviews
2 of 4 active segments are on a high-risk trajectory over the next 14 days — if nothing changes.
Largest projected loss · Early Review Drop-off
First Review Rate · 41% → 36.5%
Focus firstEarly Review Drop-off (largest projected loss).
of 6 discovered · 2 below signal threshold
Risk 70+ and decline probability 60%+
First projected escalation
Yelp (Demo Mode)
Top Projected Risk Segments
Ranked by risk score and decline probability. Click a segment for the full analysis and the audit trail.
Risk by horizon
Risk score per cohort at each forecast horizon, worst 30-day first. 80+ critical · 60–79 high · 35–59 moderate · under 35 low.
| Cohort | 7d | 14d | 30d |
|---|---|---|---|
90 | 97 | 100 | |
66 | 71 | 77 | |
61 | 66 | 72 | |
14 | 11 | 8 |
Early Review Drop-off
CRITICALRISK 97Consumers on iOS in NYC are leaving fewer first reviews on newly listed restaurants. The simulation projects the first-review rate to keep declining over the next 14 days, driven by verification gating on new listings and added steps in the iOS review-submit flow.
Cost of inaction · 30d
~18,770 fewer reviews
Web Activation Stall
HIGH RISKRISK 71Web consumers in NYC convert to a first review at a lower rate than mobile, and the trajectory is drifting down. No mobile-web re-engagement path means consumers who view but don't review a new listing rarely return.
Cost of inaction · 30d
~1,676 fewer reviews
Android Re-engagement Decay
HIGH RISKRISK 66First-review rate for new LA listings is softening on Android, where reduced notification delivery on Android 14+ is weakening the consumer re-engagement loop that historically prompted early reviews.
Cost of inaction · 30d
~1,407 fewer reviews
Supply-Side Resilience
RISK 11Review receipt on established listings in top metros is stable to slightly improving. This cohort acts as a stabilizing force on marketplace liquidity and shows no near-term decline risk.
Cost of inaction · 30d
~0 fewer reviews